Capability
Performance Optimization
Real Core Web Vitals work at the code and infrastructure level — diagnosis first, not just a cache plugin.
Performance work is more than installing a cache plugin. A cache plugin helps, but it doesn’t fix slow queries, heavy images or a misconfigured server. I diagnose the real bottleneck first, then fix it.
What that looks like
- Profiling with Query Monitor / New Relic to find the true cost
- Database and query tuning
- CDN, caching and object cache configuration
- Critical CSS and render-path cleanup
- WebP images and right-sized media
- Core Web Vitals (LCP, CLS, INP) tracked before and after
Real examples: PageSpeed 42 → 91 on a live store; 8s → 1.2s on a 50K+ daily-user site; 60–80% smaller images via my WebP Optimizer plugin.