100+ hrs → 2 hrs
Custom Event Import System
A client was entering thousands of event records by hand — well over 100 hours of manual work per cycle, with errors creeping in.
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Case studies with measurable business value.
A curated set of WordPress/PHP, WooCommerce, performance, security and automation problems I have solved — explained in plain language with the technical reasoning behind the work.
PageSpeed 42 → 91
WooCommerce Performance Optimization
A live WooCommerce store was slow, hurting conversions and search performance.
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High-Traffic Site Optimization
A site with 50K+ daily active users was loading in around 8 seconds.
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WebP Optimizer WordPress Plugin
Large images were hurting LCP and page weight across client sites.
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Multilingual Event Platform Rebuild
An event platform needed a custom architecture and a multilingual data pipeline across thousands of events.
Read case studyWordPress CMS + Next.js frontend
Headless WordPress Architecture Planning
A content-heavy site needed the speed and flexibility of a custom frontend without giving up the WordPress editing experience the team relied on.
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